Marketing - Page 2

How to Write a Marketing Strategy

24 September 2020

A strategy is an informed set of decisions about how to get from where your business is now to where it wants to be in the future. In this series we’re discussing how to produce a marketing strategy that wins.

Category: Strategy, Marketing

How to Set Up Custom Channel Groupings in Google Analytics

By Georgia Parentich

09 September 2020

Step-by-step process on how to set-up custom channel groupings in Google Analytics.

Category: Search Engine Optimisation, Marketing

Dominate Digital by Being Great at These Five Things

By Stephen Ellis

26 August 2020

By focusing on what’s most important marketers can improve digital marketing performance, producing predictable and repeatable results. Leading brands do these five things very well.

Category: Strategy, Marketing

WTF is a UTM Code?

By Georgia Parentich

21 August 2020

Not sure what a UTM code is or how to use one? Track your campaigns more effectively in Google Analytics by properly implementing UTM codes.

Category: Search Engine Optimisation, Marketing

How to Know if Your Marketing Strategy Sucks?

By Stephen Ellis

30 July 2020

If your marketing strategy is not achieving what you set out to achieve then it probably sucks. Find out by answering these 10 questions.

Category: Strategy, Marketing

Six Things to Get Google Analytics Working for You

By Stephen Ellis

30 July 2020

Marketers can gain more value from Google Analytics by customising it for their business. Here are six tips to get started.

Category: Marketing

5 Expert Tips to Help Improve Online Communication with Your Target Audience

By Monica Campbell

06 May 2020

Want to know how to better interact and engage with your customers online? Check out these 5 expert tips on improving online communication.

Category: Marketing

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Personalising the Ecommerce Experience

12 June 2023

By tailoring the shopping experience to each customer's preferences and behaviours, ecommerce personalisation is transforming the way businesses operate online. In this article, we'll dive into the benefits of personalisation in ecommerce, highlight some of the leading ecommerce personalisation tools, and explore the most recent ecommerce personalisation trends.

Category: eCommerce

Clue Named Finalist for Digital Agency of the Year by Campaign Brief

30 May 2023

On Friday 26 May, Clue was announced as a finalist for Digital Agency of the Year by Campaign Brief at the Oasis Ball.

Category: Clue

Clearing Confusion on GA4 - What Should You Do Right Now?

23 May 2023

In the dynamic world of digital analytics, staying up to date with the latest tools and technologies is crucial for businesses to thrive. One such advancement is transitioning from Universal Analytics (UA) to Google Analytics 4 (GA4).

Category: Digital Marketing, Software