Why You Need to Work at Clue By Michael Craig 14 December 2022 We’re always on the lookout for talent and often get enquiries about working at Clue. This article covers some of the reasons our team chose to work at Clue, what types of people we’re looking for, and tips on getting a job. Category: Blog, Marketing, Clue Read More
When Should You Start Your Christmas Marketing Campaign? By Michael Craig 27 August 2021 Don't wait until the Christmas carols begin. Find out why you need to start your Christmas marketing in September and tips for success. Category: eCommerce, Email Marketing, Strategy, Marketing Read More
Three Reasons Online Fundraising Fails By Michael Craig 26 May 2021 What separates successful from unsuccessful online fundraising campaigns? Let's start with three common reasons why online fundraising fails. Category: Digital Marketing, Marketing Read More
How Things Change - iOS 14 and the Issue with Facebook Ads By Michael Craig 19 February 2021 When Apple announced the iOS 14 update, many digital marketers across the globe felt a tight knot of panic deep in their stomach about what these changes would mean for advertising. We’re here to bring some clarity around iOS 14, how it might impact Facebook Ads. Category: Social Media Marketing, Marketing Read More
Guide to Outsourcing Digital Marketing By Michael Craig 28 January 2021 A strategic approach to outsourcing digital can help marketing teams do more for less but getting it wrong can be costly. Category: Strategy, Marketing Read More
The Power of Promotions and Sales in Driving Revenue By Michael Craig 11 December 2020 What makes an effective sale and how can your business effectively use promotions to drive sales? We asked the experts! Category: Email Marketing, Marketing Read More
What You Need to Know About Google Analytics 4 By Michael Craig 25 November 2020 Google has released Google Analytics 4, marking a major shift in how data is collected, stored and filtered. In this post I’ll cover what’s new in Google Analytics 4 (GA4) and what this means for business. Category: eCommerce, Marketing Read More
The Rise of Social Commerce By Michael Craig 14 October 2020 Social commerce is a rapidly emerging trend in ecommerce that’s radically augmenting the online shopping experience. This article explores what it is, why it's important and what your business should be doing about it today. Category: eCommerce, Social Media Marketing, Marketing Read More
Future-Proof Your Website - All About the March 2024 Google Update 22 March 2024 The bigger picture: this one is more about the don’ts than the do’s, and considering the purpose of this update is to reduce spammy, low-quality, and unoriginal content by 40%. Category: Search Engine Optimisation Read More
Google Makes Critical Changes - What Every Marketer Needs to Know About SEO in 2024 03 February 2024 In the always-changing and dynamic realm of digital marketing, SEO remains a cornerstone of online strategies for growth-orientated brands and businesses. Category: Search Engine Optimisation Read More
Businesses Need to Prepare for Major Email Communication Changes in 2024 01 February 2024 Marketing managers and website owners will need to prepare for sweeping changes to the email marketing landscape, as Google rolls out major changes to stop spam across the internet. Category: Email Marketing, Digital Marketing Read More